Negative news tends to attract more attention than positive news. Stories about conflicts, scandals, or controversies drive ratings and readership. Positive government actions often don't receive the same coverage unless they are exceptionally noteworthy or groundbreaking.
Social media provides a convenient and immediate platform for people to air their grievances. A vocal minority can dominate the conversation on social media. Individuals with grievances are more likely to post and share their opinions, creating a perception that these views are more widespread than they may actually be.
Created by a former City Council Member who understands the communications challenges of small government from first-hand experience.
Within your existing staff is the key to successful social communications - your hidden storytellers. We identify them and give them the right tools and tactics.
Our founder led the Vimeo platform, was Chief Content Officer for Bleacher Report, ran Digital for MGM Studios and most recently worked with Mr. Beast's team - no one has seen more success in social storytelling.
You have critical things to do and limited resources. That's why we created a program for small-to-midsized civic agencies, tailor made for their needs and budget realities.
Nor are we a creative agency. We aren't looking to sell you these services or do this work for you - because it is both costly and unnecessary. You already have the resources on your own team to be successful.
This is a simple, one-time, 2-week engagement to identify the hidden future heroes on your team and give them the tools to successfully tell your story.
We help cities and counties be more effective on social media
City Manager Charlie McClendon
City Manager Andy Hall
We know you are struggling with the complexities of a changing communications landscape. We want to understand your specific problems and tailor our program for you to succeed!
We help local governments improve social media communications and enhance public perception. Our cost-effective, one-time solution equips your staff with the tools to manage social media effectively, using existing resources and skills.
Handling negative feedback on social media can be daunting. We provide proven strategies to help local governments respond to criticism, protect their reputation, and turn online conversations into positive community engagement.
Your team plays a crucial role in communicating with the public, but constant online scrutiny can take a toll. We empower your staff with techniques to stay motivated, manage stress through creative outlets, and confidently communicate the value of your agency’s work.
Local Government makes a positive impact every day. We help ensure your community knows about the great work you are doing. Our training helps you craft compelling stories that showcase your initiatives, engage citizens, and build trust in local government.
Negative social media posts can create anxiety for elected officials. We help you reduce that pressure by promoting transparency, fostering constructive conversations, and highlighting your government's achievements.
Our one-of-a-kind solution maximizes your existing resources, equipping your team to maintain a strong social media presence without the need for ongoing external support. This is a one-time, high-impact program designed to create long-lasting results.
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